Case Study

The Young Family with Competing Priorities

Kyle and Claire, 45 and 43, have a young family that’s growing up fast. With many competing priorities, it is getting difficult to know how to balance their goals and objectives. Do they have an adequate emergency fund? How much should they save in Kyle’s 401(k) for retirement? What’s the best way to save for college? A friend of theirs attempted to sell them whole life insurance policies without understanding their goals and the products didn’t address any of their needs. So, they are hitting the brakes and doing research on fee only advisors that offer comprehensive, family financial planning.

 

The problems for Kyle and Claire are the complexity of their situation, the volume of their needs, wants, and concerns, and the confusion of not knowing where to begin. The Personal Mission Builder offers an opportunity for Kyle and Claire to get on the same page and talk through their mission. With their foundation in place, our Capital Growth Formula, Cash Flow Roadmap and Protection Solution systematically address their questions and provide them direction moving forward, and our financial planning software has them feeling organized and energized about tracking progress. Most importantly, through our Elite Engagement, Kyle and Claire are feeling confident about their decision making moving forward and are excited about what the future holds for their family.

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